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![[visual] A customer activation strategy helps customers get more value from your product or service. Here’s what you need to know, including a 5-step roadmap.](http://images.ctfassets.net/gwbpo1m641r7/34wdNHpzASHHY43CkigQMG/ad24b076f305761989b5089fc5ac7d67/5_ways_to_gain_happier_customers_and_why_ecommerce_search_can_be_of_big_help-3_2.png?w=1920&q=100&fit=fill&fm=avif)
GuideWhat is customer activation and why does it matter?
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Guide10 ecommerce marketing techniques to use in 2025
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GuideTransforming your insights: a complete guide to data enrichment and integration
![[visual] Learn how to decrease your shopping cart abandonment rates and build brand loyalty by improving UX.](http://images.ctfassets.net/gwbpo1m641r7/7Clw4uSP7rOPTuq7y2MpD5/9973da73d3334baa541fc137d061a724/AdobeStock_545782493.jpg?w=1920&q=100&fit=fill&fm=avif)
GuideShopping cart abandonment: what is it and how to improve it?
![[visual] Discover what customer acquisition is, why it's important for businesses, and how you can use it to optimize your customer growth.](http://images.ctfassets.net/gwbpo1m641r7/1GeeZgTuCFufX6YdmUT5yR/e3d9a2743c4c4de87b3b69d69d35243f/pexels-god-picture-369194295-28917763.jpg?w=1920&q=100&fit=fill&fm=avif)
GuideCustomer acquisition: how to attract and win new customers
![[visual] Whether you're starting an ecommerce business or want to increase your online sales, this comprehensive ecommerce guide will set you up for success.](http://images.ctfassets.net/gwbpo1m641r7/2oBR41ta2zGySqne7QEG0t/9e2a6804af71c5da0fe8f51e71f36e93/ecommerce.jpg?w=1920&q=100&fit=fill&fm=avif)
GuideEcommerce: a complete guide to selling online in 2025
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GuideContent marketing: the expert guide to creating content that captivates and converts
GuideCustomer churn 101: why it happens, types, and a 4-step prediction model
![[visual] This guide gives you an overview of what ecommerce UX is, its benefits, and a 7-step framework to improve your ecommerce experience.](http://images.ctfassets.net/gwbpo1m641r7/2gILP8dvHxM9g7qZLjNzzd/44a8cb7562e2a52a1065c00a6ffdbcd7/730015932.jpg?w=1920&q=100&fit=fill&fm=avif)
GuideEcommerce UX: what it is, why it matters, and ways to improve
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GuideHow to supercharge your user onboarding experience to drive product adoption
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GuideFrom retention to revenue: why customer lifetime value is the key to your success
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GuideProduct development: what it is and why it matters
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GuideWhat is digital experience monitoring and why do you need it?
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GuideExperience analytics: definition, benefits, and use cases
GuideProduct monitoring: how to optimize performance and deliver a better user experience
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GuideDigital Customer Journeys: The Ultimate Guide to Properly Optimising Them
![Visual - [Blog] Frustrated users - header](http://images.ctfassets.net/gwbpo1m641r7/5LXa50qAZ2YBWd36JnVETI/e464995b8d18528d106a5eccf1a3c022/BLOG-cart-abandonment-surveys-8297424__1_.jpeg?w=1920&q=100&fit=fill&fm=avif)
Guide7 reasons your website users are frustrated (and how to fix them)
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GuideWhat is website optimization and why is it important?
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GuideHow To Turn Website Engagement Into Retention & Conversions
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GuideWebsite monitoring: definition, benefits, and types
GuideWhat is customer segmentation and how does it improve CX (with types, tips and examples)
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GuideVoice of Customer (VoC): the complete guide
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GuideA guide to product intelligence
GuideWhat is product adoption and how do you measure it properly?
GuideThe ultimate guide to surveys: benefits, types, and tips
GuideThe beginner’s guide to behavior analytics
Guide—10 min readEnhance User Experience: 14 Proven Strategies to Boost Your UX
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Guide—15 min readHow to Create a Customer Journey Map: Template & Guide
Guide—24 min readUX Design: A Complete Guide on What It Is
Guide—14 min readA Comprehensive Guide to A/B Testing
Guide—15 min readWhat is Net Promoter Score (NPS)? How to Calculate & Interpret
Guide—10 min readWhat Are Session Recordings (or Replays) + How to Use Them
GuideThe complete guide to exit-intent surveys
Guide—14 min readWhat Is a Product Roadmap and How to Build One (+ Examples)
Guide—11 min readProduct Planning: What It Is, Benefits, & Common Mistakes
Guide—15 min readProduct Growth: What Is Growth Product Management?
Guide—14 min readWhat Is Product Management? (+ Basic Processes and Skills)
Guide—15 min readCustomer Satisfaction: How to Improve It + Mistakes to Avoid
Guide—13 min readCustomer Experience: What It Is and How to Improve It
Guide—11 min readWhat Is User Sentiment Analysis & Why Does It Matter?
Guide—11 min readThe Complete Guide To Product Analytics
Guide—8 min readMobile Analytics: A Complete Guide
Guide—12 min readHow to Collect, Analyze, and Share Product Feedback
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GuideHow to optimize your marketing funnel for the customer journey